The Greggs Marketing Challenge 2018
Newcastle, Northumbria, Sunderland and Teesside Universities put forward teams of marketing students to compete in the Greggs Marketing Challenge 2018; and Newcastle won!! What? The Greggs Marketing Challenge is an annual competition designed by the marketing department of Greggs plc. Students across the North East were briefed with the same task of designing a campaign to keep the Greggs brand contemporary and appeal to their…